Qualcomm highlights ambition and hopes that it is everywhere

Thanks to the popularity of smartphones and tablets, Qualcomm, a once-unfamiliar brand, is becoming more and more familiar. Of course, most of our knowledge of Qualcomm comes from the Snapdragon series processor, a successful mobile chip manufacturer, but it is clear that Qualcomm's vision is not limited to this.

After defeating Texas Instruments in 2007, Qualcomm was born with Snapdragon system-on-a-chip and achieved great success with the popularity of Android. This integrated solution for integrated CPUs, graphics processors and wireless connectivity has dramatically changed the form of smart devices, making it easier for hardware vendors to design smartphones and tablets. Qualcomm also spurred the status of the old processor manufacturer Intel by virtue of the overall rise of the mobile field.

But obviously, just winning a field is not enough for Qualcomm. Currently, the company is expanding its reach into cars, smart appliances, wearables and even the server market, and is committed to becoming “ubiquitous”.

Qualcomm wearable

An obvious example is the Toq smart watch that Qualcomm launched last year. Although this product has not had a huge impact in the consumer market, the impact of Mirasol display and advanced wireless charging technology that can effectively extend battery life is positive for other manufacturers. At the same time, the Snapdragon 400 processor has been Become the standard for current Android Wear devices. Qualcomm's ultimate goal is to provide smart watch with advanced processing performance while gaining battery life for several days, while integrating the data cellular network to make smart watches a stand-alone device rather than a smartphone accessory.

Qualcomm's ambition: I hope that I am everywhere

Another example is reflected in the automotive market. Qualcomm has now introduced an integrated in-vehicle system solution, such as the OnStar system used by General Motors. A seamless connection to the back panel of the modern dashboard with a touch screen and a seamless connection to the mobile app. The next goal of Qualcomm is the more advanced Google Android Auto and Apple CarPlay standards.

In the increasingly popular virtual reality field, Qualcomm also has a certain contribution. For example, Samsung's Gear VR, thanks to Note 4 with built-in Qualcomm processor, can achieve a smooth 60FPS frame rate output, making the viewing experience smoother. Qualcomm also pointed out that in the future, smart phones and virtual reality devices will be better combined. 4K mobile phones will eventually appear. Although the ordinary viewing experience is not much different from 1080P, with the virtual reality accessories of mobile phones, it will play UHD more effectively. charm.

Entering the server space may not be so easy for Qualcomm, after all, Intel has firmly occupied the market for many years. However, due to the rise of cloud storage, low-power ARM core servers are likely to become the next trend, and Qualcomm can obviously use this part to compete with Intel.

Obviously, as a system chip giant, Qualcomm has acquired a lot of resources with its powerful Snapdragon processor, but its ambitions in the mobile field are far more than that. Betting wearables, smart homes, automobiles and other fields will be the focus of its future development. If you get the success of the smart phone market in these emerging markets, then the future of Qualcomm is undoubtedly better.

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