China's panel plant continues to expand production

Since the second half of 2015, OLED technology has caused an upsurge in the application of displays such as televisions, smart phones and digital signage. With the advent of various types of smart devices in the world, hardware devices such as panels must also change with the industrial design and product needs of the new era. Since OLED panels are more extensive in terms of future development than traditional technologies, OLED technology has gradually increased its attention level under technological progress and process improvement.

Gradually mature technology is expected to drive production capacity

As a new generation of display technology, OLED has better power saving, reaction time, and color quality than traditional LCDs. With its self-luminous features, OLEDs can meet modern technology without installing backlight modules. The pursuit of thin and light products, coupled with the flexible characteristics of the OLED panel, in the breadth of future product applications far more than LCD. However, OLED has not been able to replace LCD products for a long time because of product technology, production capacity, and price. There are still bottlenecks and difficulties that need to be solved.

South Korean manufacturers Samsung and LG are leaders of OLED display technology. Through research and development to continuously improve yield, longevity and other issues, since Samsung officially announced the mass production of AMOLED panel 5.5 generation factory in 2011, OLED related products are in the market. Applications continue to expand, many international companies have also followed suit, but due to follow-up can not be further breakthrough in TV size, plus Samsung and LG in the panel waterproof patent lawsuit lost, the overall OLED key technology held in the hands of LG Group, let Samsung Companies such as Sony have decided to fade out the OLED TV market.

For the improvement of OLED technology defects, LG has also made significant progress in the near future. This will not only help LG improve its production efficiency and increase its overall supply. The related cost reduction will further drive down the price of OLED TVs and make the products more competitive in the market. Force exerts great pressure on other LCD array operators.

Dachang Incorporates Product Line LG OLED Development Opportunities

Although LG has taken a leading position in the OLED TV market, the withdrawal of Samsung and Sony and other large manufacturers will also significantly reduce the sales channels of OLED series products in the TV market. Therefore, whether OLED TV can consolidate the leading position for LG and view this technology Can it become mainstream in the market?

China is the largest TV market in the world. The selection of TV product types by home appliance manufacturers will have a certain influence on the panel technology trend. LGD (LG Display) is China's first panel market share leader, leading domestic companies Huaxing Optoelectronics and Taiwanese panel makers, but OLED ratio is still low on the overall market, from the OLED camp to television, and even the size of the display market The mainstream is not worth mentioning. And TV manufacturers such as Skyworth, Changhong, Haier, and Hisense have recently incorporated OLED TV into the product line, which is an opportunity for LG to expand the application of OLED technology. In addition, LGD will also target the highly competitive Japanese market and cooperate with Panasonic and Sharp major appliance manufacturers in an attempt to break into the Japanese television panel supply chain.

In the past, Japan had long played a leading role in the display industry. With the rise of powers such as Samsung and LG, South Korean forces gradually took over the leadership of the panel industry and led the display industry into the next generation. Now industry leader LG is chasing after many Chinese manufacturers, although rivals The qualifications are still shallow, and the core equipment also relies heavily on foreign imports, but it has grown at an alarming rate with large investments.