OLED splicing in the face of the big screen splicing market to "change the sky"?

At IFA2015, LGDisplay innovatively demonstrated a 111-inch, 'S' double-sided display made up of three 65-inch UHD (resolution 38402160) curved OLEDs. At this point, the O LED display that has been in the form of a single screen has officially displayed its own splicing style.

Compared with the traditional large-screen display products, the OLED display is not only thinner and more versatile in appearance, but also easier to install. It can be attached to the display according to requirements. This is unmatched by LCD splicing, DLP splicing and small-pitch LEDs. . For a long time, in the commercial display field, the main reason for the lack of OLED display is the size constraints. Nowadays, the emergence of splicing products means that this limitation is completely broken and the practical value is greatly improved. .

Taking the digital signage application as an example, with the widening of the application range, especially based on the expansion of the mass market represented by the retail industry, the changing shape and convenient installation and transportation have become an important standard for the actual purchase of the industry users. The inherent characteristics of the OLED display are just right in the center of the bull. It can be said that at least in the digital signage industry, OLED displays have a strong potential demand.

As people's demand for large-screen display continues to increase, the application range of large-screen splicing products is also expanding. For example, smart city project applications, high-end conference room applications, exhibition hall applications, etc., all of which can be OLED splicing screens. In the potential application market, once the conditions are ripe, the application market scale will open quickly.

Thanks to the rapid development of display technology, there is no shortage of “latecomers” in the field of large-screen splicing: the development of LCD splicing has “squeezed away” plasma splicing and suppressed DLP splicing; newly emerging small-pitch LEDs At the beginning of its birth, it was stated that “a large area should replace the traditional LCD screen, PDP plasma splicing screen, DLP rear projection splicing screen”, and has achieved certain results, many LCD splicing companies (such as Samsung, Philips) And DLP splicing companies (such as Witron, MMS, GQY, Zhuohua Optoelectronics, etc.) began to get involved in the small-pitch market is a strong evidence.

It is not difficult to find out that the past "latecomers" are not only brave and commendable, but also cannot be underestimated. With reference to precedents, OLED displays that are also "latecomers" will inevitably not "wind through without traces", especially in getting In the case of Samsung and LG.

Of course, the promotion of any technology will not happen overnight, because the display technology is not perfected through practical application, such as the change of DLP splicing light source, the progress of liquid crystal stitching seam technology, the spacing and price of small pitch LEDs. The balance and so on, OLED display technology is no exception. However, in this process, the large-screen splicing market will usher in a fierce revolutionary period, from LCD splicing, DLP splicing, and the "three-legged" of small-pitch LEDs to the "quartet wars" after the OLED display is entered. For large-screen splicing companies, the boundary between “revolutionaries” and “revolutionaries” is not clear, it is an opportunity and a challenge.